The Flying Realtor
by
Karen Di Piazza

October 2001

Bob Kosena, CRS, CRI broker associate and partner in Fuller Towne & Country Properties, is ranked in the top one percent nationally for residential sales, however, it�s his love for aviation that puts a smile on his face.

Kosena was five when his family moved from Montana to Colorado; since then, he has called Colorado home.

During his adolescent years, he was fixated on aircraft and always received toy and model planes as birthday presents.

�One thing everyone knew about me was that I was nuts about aviation,� says Kosena. �Before the age of 15, I bugged my parents to let me take flying lessons. The answer was no. When I was 16, I was still adamant about taking lessons; my parents figured they could shut me up by telling me they couldn�t afford such a luxury.�

However, Kosena soon worked out a way to take those lessons. With his twin, Bill, he started a �successful� lawn service company; money was no longer an issue.

�I guess you could say we were tenacious,� he said.

Between his junior and senior year, while attending Thomas Jefferson High School, Kosena was able to take flying lessons. Just 60 days after his 16th birthday, he had his pilot license. When he returned as a senior, he became the president of the school�s first flying club.

After graduation, Kosena began attending Colorado State University. Full of enthusiasm, he had no idea that his experience as a young businessperson would be the catalyst to another �first� at college.

�A funny, but probably destined event happened during my first days of college,� laughs Kosena. �I walked into this flying club where 300 students were sitting wall to wall. I got there late, so I stood in the back of the class with other people. I looked at the guy next to me and said, �Wow, you guys don�t have your own airplanes.� The guy asked if I knew where to get some and I said, �Yes!� I had no idea the guy I was talking to was the secretary for the club. Suddenly, he stops the meeting and marches me to the front of the class. The following year I became president of the club and we had two planes!�

The summer after his first year in college, Kosena didn�t head out to the pool to lounge around with his buddies or engage in activities that most young college students do; instead, he headed for Centennial Airport. He needed to find an aircraft!

�The challenge of purchasing aircraft is having money,� he said. �Most students can�t afford planes.�

While at the airport, Kosena met an aircraft salesman who was scheduled to fly a Cessna 210 up to Fort Collins for a demonstration for �some business people.�

�He asked if I wanted to go along, which is like asking a kid if they want presents on Christmas!� he said.

The enthusiast Kosena did and was a hit with the man�s acquaintances. He was invited to lunch, but received more than the meal. The recipients of the demonstration offered to put up the money for his first plane�with the understanding they remain anonymous. He also had to agree to sign a personal note ($45,000) and remain the president of the flying club.

�That�s how I bought my first Cessna 150,� he says.

Kosena returned to school that fall. Faculty and students, now regarding him as the �ultimate� entrepreneur, embraced his new ideas for a �different� flying club�one that would make the school money and provide a way for students to earn an income as flight instructors.

For every hour he spent on academics, Kosena spent two developing the new club.

�The lead attorney at C.S.U. spent hours with me developing a business plan that called for a corporation, which was called the Ram Flying Club Corporation,� he explained. �We obtained permission to fly off the premises, and then we took one of the abandoned buildings at the airport and made it into an office. After that we were able to get a hangar to accommodate two planes.�

Previously, students at the school earned their pilot licenses through fixed base operators in Loveland and Fort Collins. Once The Ram Flying Club became operational, it didn�t take long for students to hand over their money to the club, since it offered lessons for less money. Kosena was aware that the club wasn�t popular with the FBOs, who were losing revenue, but he pressed on.

�We needed a second plane to accommodate the students,� he said. �We had a veterinarian student who was in his last year of vet school, who just happened to inherit money. I presented a business plan where he would buy a Cessna 172, and in return, the Ram Flying Club would lease it back from him. It ended up being profitable for him and the school because we operated it at cost plus capital to keep the corporation going.�

Soon, the successful club had six aircraft, much to the dismay of local FBOs, who legally petitioned the club/school to be shut down, and ultimately won.

�It�s too bad that happened because we all worked very hard,� said Kosena. �The end of my flying school, a few years after I graduated, was a disappointment. Of course the whole business was a good experience and gave me valuable training for future companies I�d be involved with later.�

Shortly after Kosena graduated with a marketing and business degree, Mobil Oil Corporation recruited him for a management position in their marketing division. He remained in the division for six years.

Kosena says being hired in the oil industry in the early 1970s was like being hired in the �hot� computer dot com days.

�It was the top paying, most glamorous industry to be in,� he said. �Then the first oil embargo hit, and a second. I started looking around and decided there had to be a better track, from a career point of view. I changed from the marketing division to the oil chemical division for the next six years. I moved a lot and endured 10 corporate moves in 12 years!�

While still employed with the company, Kosena, 32 at the time, took a business trip that led to his next aircraft.

In 1972, while in Casper, Wyo., he met a man who owned a newspaper and they became friends.

�He called one day for us to check out some planes and $45,000 later I was flying in my Cherokee Pathfinder 235,� he recalled. During that same period, he also helped an FBO become a Piper dealer and shrewdly consummated a profitable contract.

�This guy at Casper Airport wanted to get a dealership going for Piper. Only problem was he needed three planes to start with,� said Kosena. �So the FBO, my friend and I bought one. I wrote into my contract that they could use my plane as a demo aircraft, provided that when they sold a similar plane, I�d share in the profits.�

At 38, Kosena purchased his first Cessna 340, which he later sold. He recalls �having a blast,� especially when he soared at 25,000 feet. In 1978, he received his instrument rating and in 1987, his multi-engine rating. He also has a great deal of hours in mountain flight training.

Three years ago Kosena fell in love with a Jet Prop King Air 90 and put together a three-way ownership plan to obtain it.

�It�s an older 90 series and with its new engine is worth about a million dollars,� said Kosena. �It seats up to 10 passengers, has a flushing toilet, two bars, and goes up to 31,000 feet at just under 300 mph. I�m going to hang on to this baby for a while; it�s the best toy in the world.�

Often he sits in his King Air and uses it as a simulator, going through all drills. With time to relax and ponder inside his cockpit, he admits the idea of other aircraft excites him.

�I do get sidetracked at times and look at jets; I just can�t help it,� laughs Kosena. �Citation is coming out with an Eclipse, but for now it�s still on the drawing board. It�s supposed to be under a million, which I personally doubt. If everything goes according to plan, this twin-engine jet, which is smaller than my King Air, will go 41,000 feet high and 150 knots faster than mine (425 mph).� Although his King Air serves mostly as a �recreational air machine� for Kosena, the high-profile broker, who recently ranked in the top one percent nationally for residential sales, also uses it to fly prominent buyers around the state. He has flown it to scout ranch properties and exclusive high-end residences, similar to the ten million dollar home he has listed in Parker�the highest priced home in the Metro area.

�What�s really fun is to gather friends (often spontaneously) and take off for Aspen and have lunch,� says Kosena, of a practice often referred to as the �$100-hamburger.� �Other places I enjoy flying to are Chicago, New Orleans and Los Angeles. And of course, we use the plane for business conferences. The best thing is, when you�re ready to take off, your luggage is sure to make it!�

Kosena, happily married, admits to having a love affair with his King Air.

�Other than my wife Nancy, I�m in love with the King Air,� smiles Kosena. �The plane in many respects is my �mistress� because I enjoy taking people for rides. It takes up what little spare time I have.�

His wife isn�t exactly addicted to aviation and would prefer to fly only if there�s a planned destination. Even then, it�s �white knuckles� all the way.

�We�ve been married for 24 years and she�s a much worse passenger now than she was when we flew small single engines, back when we first married,� declares Kosena. �She�s gotten to the point where she doesn�t like being in clouds or bumps. When you have both, well, it�s horrible for her. She feels the same in a Cessna 340, the King Air 90 or commercial aircraft.�

Kosena warns other passengers not to use Nancy as a good judge of trouble while on flights.

�She sticks her fingernails into you long before there�s any turbulence,� he says. �Forget about going to Aspen for lunch! But, she will go to destinations like Florida, St. Thomas, the Virgin Islands or Mexico, which I don�t like flying to; I�m convinced there�s too many problems there.�

The Kosenas also enjoy flying to the Caribbean for scuba diving, or to fly fishing locations in Montana, Wyoming and Colorado. Although they love to entertain friends, acquaintances have long since stopped hoping for a home cooked meal.

�We bought a new home a few years ago in the Preserve and finally had guests over about three months ago,� explains Kosena. �We put food into the oven and nothing happened. Finally, we realized the builder forgot to plug the oven in. Needless to say, neither one of us wears a chef hat!�

Safety is one of Kosena�s main concerns. The other is that his passengers trust him.

�People tell me I fly like a commercial pilot,� he says. �That�s a compliment to me. If you can fly the plane without people noticing that you are (flying it), then it�s a smooth and enjoyable ride. One of the things I�ve seen less experienced pilots do is go up and try to scare their friends, or worse, do aerobatic flying with a person that�s not familiar with flying. That�s really not a smart thing to do.�

Kosena�s love for aviation was intentional, however, initially, real estate was only an investment.

�While I worked for the Mobil Oil Corporation, I started investing money into income properties,� says Kosena. �I owned properties in four states simultaneously, and made more money on a part-time basis as a landlord than I made in management with a Fortune 100 company.�

That was then. Within a year of opening his real estate company, he received the award for the highest producing office in Denver.

�You�ve got to understand marketing,� he says. �If you�re priced right, and the property is marketed by professionals, you�re in good hands.�

For more information on Fuller Towne & Country, please call (303) 893-3200.

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